About one-third of civilian jobs in the US are marketing related. Even nonbusiness organizations like hospitals, educational institutions and government agencies understand the importance of effective marketing and increase the number of positions in this field each year. The World Wide Web has also opened up numerous marketing positions with so many businesses needing people with the skills to develop marketing strategies for the web.

Types of Marketing Careers include: Public Relations, Advertising, Product Management, Distribution Management, Direct Marketing, Retail Management, E-Marketing, Industrial Buying & Marketing Research.

Applied Business Certificate

1st Semester
ABUS 101 – Principles of Financial Accounting I
BA 151 - Introduction to Business
ABUS 154 - Human Relations
CIOS - Elective Appropriate to Skill Level
ENGL 111x – Methods of Written Communication

2nd Semester
ABUS 175 – Customer Service
ABUS 178 – Business and Prof. Presentations
ABUS 260 – Marketing Practices
CIOS - 200 level Web Design Elective
ABUS 155 - Business Math
    or CIOS 116 - Business Math Using Calculators
    or any MATH course at the 100 level or above

Total = 30 credits